Introducing WholeBuddy's Peptide+: The Next Generation of Dog Nutrition

12 March 2025 | Lifestyle
Introducing WholeBuddy's Peptide+: The Next Generation of Dog Nutrition

In the world of pet nutrition, innovation doesn't happen overnight. It takes years of research, testing, and development to create something truly groundbreaking. That's why we're thrilled to announce the launch of WholeBuddy's most advanced dog food range yet: Peptide+.

What Makes Peptide+ Special?

Peptide+ represents a revolutionary approach to canine nutrition. While traditional dog foods work with intact proteins, Peptide+ harnesses the power of peptides – small chains of amino acids that are more easily absorbed by your dog's digestive system.

Using WholeBuddy's innovative Freshtrusion® HDP (Highly Digestible Protein) technology, we've created a range of formulas that mimic the natural breakdown of protein in your dog's digestive system. This means less work for your dog's body and more efficient absorption of essential nutrients.

The Science Behind Peptides

Peptides are small chains of amino acids, the basic building blocks of proteins. When amino acids connect in different arrangements, they form peptides, which then join together to create the proteins found in meats and other foods.

Through groundbreaking research in partnership with experts at Nofima and Ghent University, we've discovered some remarkable benefits of using peptides rather than intact proteins:

  • Easier digestion: Smaller peptides require less digestive effort
  • Enhanced absorption: Peptides hit the perfect "Goldilocks zone" for optimal nutrient uptake
  • Reduced allergic reactions: Smaller peptides are less likely to trigger food sensitivities

Three Specialized Formulas for Your Dog's Unique Needs

The WholeBuddy Peptide+ range features three distinct recipes, each targeting specific therapeutic conditions:

1. Gastrointestinal Digestive Care

Digestive issues can cause significant discomfort for dogs and concern for their owners. WholeBuddy's Gastrointestinal Digestive Care formula supports optimal digestive health with:

  • Hydrolyzed turkey peptides that support the renewal of intestinal epithelial cells
  • Collagen peptides that help maintain the intestinal barrier function
  • TruPet™ postbiotic to maintain effective immune cell responses
  • Lignocellulose to help enhance nutrient absorption and optimize stool quality

In clinical tests at Ghent University Vet School, this formula displayed an impressive 95% protein digestibility.

2. Skin & Coat Care

For dogs with sensitive skin or coat issues, WholeBuddy's Skin & Coat Care formula offers specialized support:

  • Hydrolyzed salmon peptides to maintain and repair the skin and its barrier function
  • Collagen peptides to support skin elasticity and overall skin health
  • Optimal levels of omega-3 and omega-6 fatty acids from sources like salmon oil, algae, borage oil, and soya oil
  • Low antigenic potential to minimize the risk of adverse reactions to dietary proteins

An impressive 75% of pet owners in feeding trials reported seeing improvements in their dogs' skin and coat conditions.

3. Weight Control & Joint Care

Many dogs struggle with weight management and joint health, especially as they age. WholeBuddy's Weight Control & Joint Care formula addresses both concerns simultaneously:

  • Hydrolyzed fish peptides that stimulate appetite-suppressive molecules, helping your dog feel fuller for longer
  • Collagen peptides that support cartilage and joint health
  • High protein (29%) and low fat (9%) content to support lean muscle mass while reducing calorie intake
  • Green Lipped Mussel extract, a rich source of chondroprotective nutrients

Clinical studies showed that 90% of dogs moved to a healthier weight while being fed this formula.

The Benefits of Switching to Peptide+

When you choose WholeBuddy's Peptide+ for your dog, you're providing them with:

  • Superior digestibility - Easier on your dog's digestive system
  • Enhanced nutrient absorption - More efficient uptake of essential nutrients
  • Targeted therapeutic support - Specialized nutrition for specific health concerns
  • Reduced allergy potential - Lower risk of food sensitivities and allergic reactions
  • Scientifically proven results - Formulas backed by clinical studies and feeding trials

Is Peptide+ Right for Your Dog?

Peptide+ is particularly beneficial for dogs with:

  • Sensitive stomachs or digestive issues
  • Food allergies or sensitivities
  • Skin irritations or coat problems
  • Weight management challenges
  • Joint pain or mobility concerns

However, the enhanced digestibility and nutrient absorption make Peptide+ an excellent choice for any dog who deserves the very best in nutritional science.

The Freshtrusion® HDP Advantage

At the heart of WholeBuddy's Peptide+ is the proprietary Freshtrusion® HDP technology. By using an enzyme during the cooking process, we can mimic the breakdown of protein that would normally happen in your dog's digestive system. This takes the hard work away from your dog, allowing all the nutrients to be absorbed easily without causing allergic reactions.

Unlike traditional pet foods that use intact proteins (containing 50 or more amino acids), or those that break proteins down completely into individual amino acids, Peptide+ contains the perfect balance: small chain peptides (dipeptides and tripeptides) that represent the "just right" size for optimal absorption.

What Pet Owners Are Saying

WholeBuddy's feeding trials have shown remarkable results across all three Peptide+ formulas:

"Since switching to the Digestive Care formula, my dog's stomach issues have completely resolved. No more upset tummy or inconsistent stools." — Maria K.

"After trying countless foods for my dog's skin allergies, Peptide+ Skin & Coat Care has made a visible difference. His coat is shinier, and he's scratching less." — James T.

"My older lab was struggling with weight and joint pain. The Weight Control & Joint Care formula has helped her slim down, and she's moving more comfortably now." — Sarah M.

The Future of Pet Nutrition Is Here

Peptide+ represents not just a new product, but a new generation of pet food. By harnessing the power of peptides and utilizing cutting-edge food technology, we've created formulas that go beyond basic nutrition to address specific health concerns with targeted precision.

Give your dog the advantage of advanced nutritional science with WholeBuddy's Peptide+ - where breakthrough innovation meets exceptional care.

WholeBuddy's Peptide+ is available in three therapeutic formulas: Gastrointestinal Digestive Care, Skin & Coat Care, and Weight Control & Joint Care. Consult with your veterinarian to determine which formula best suits your dog's specific needs.